i know your customers
20+ years managing cross-functional production and development teams, resulting in over $20 million in interactive and online products for learning and entertainment.
I KNOW HOW TO wRIte
10+ years writing business proposals, marketing copy and video scripts, technical specifications, instructional manuals, whitepapers, reports, articles, game and app scripts, and trade event scripts and brochure copy.
Education and Entertainment
Whether your product is for administrators or preschoolers, addressing the target’s essential needs is critical for success. With my extensive educational background, I can help you position and market your product effectively. I can also help you align standards, the user experience, and storytelling elements with the appropriate audience.
Technology for Production
As a manager, I have been on both sides of product sales. I understand what works and what doesn’t when attempting to convince prospects to buy, but more importantly, how to ensure they are completely happy with their purchase. Properly designed "instructional" writing is critical to educating customers before and after the sale.
The following list includes companies I have worked for directly, through a marketing agency, or on a freelance basis. My role often included extensive client management, business analysis, proposal writing, technical specs, instructional copy, and/or marketing copy for offline, online, and social media.